Craggy Range - the new site is a fluid experience

Craggy Range, one of New Zealand's best known premium single vineyard wineries came to us with an interesting challenge ~ build a site that combines a beautiful brand experience with a highly usable and content rich site. 

Using a combination of XML driven Flash, Ajax components and classic HTML we were able to deliver a site that leads the user through the visual subtleties of the Craggy Range brand, while delivering a highly interactive and informative web experience.

Like all our favourite sites at the moment, this one was built on the Kentico platform and incorporates best of breed CMS components.

As with any good site, the launch was the beginning of an exciting journey for Craggy Range online - with forays into social media starting to take shape, and a developing eDM calendar, we are now working with Craggy Range and Gen-i to fully integrate all registrations and user profiles with Microsoft CRM.  This is the first stage of integration which will ultimately see a fully integrated member management and e-commerce experience driven completely out of Microsoft CRM.

We love the wine and we love ambitious brands - thanks Craggy!